I P R C   R E B R A N D  //  The intent of this fictional rebrand for the Independent Publishing Resource Center was to create a system embodying the collective and diverse nature of the organization and its stakeholders. The form is representative of the unique individuals that make up the organization, and also reflective of past historical movements such as Constructivism and Fluxus, movements which harnessed a strong sense of voice and artistic rebellion. Collective and flexible in nature, this rebrand seeks to honor and exemplify the organization’s values of ‘expression, identity, and community’ through the rebrand’s construction and final representation. / Brand Identity Systems, Oregon State University