Nike Spring 2026 Visual Center

Strategy, Design, Production

For the Spring 2026 Visual Center, we took inspiration from the world of Nike ACG and Nike's seasonal stories. Unexpected typography combinations, collaged photography, and symbolic graphic elements bring the season to life in a way that is unified and dynamic — capturing the bold spirit of the season.

These assets are part of a campaign that introduces Nike product lines to retail buyers for the upcoming year. They help to guide and unify Nike’s product story across internal teams and partner retail markets. (Agency — Makelike Design)